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Ciente > Blog

Voice of Customer – Understanding Customer Experience Better

Voice of Customer - Understanding Customer Experience Better

Voice of Customer – Understanding Customer Experience Better

February 23, 2024

With well-informed and tech-savvy buyers in control, can you capitalize on VoC for a competitive edge?

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ABM: Challenges and Opportunities

ABM Challenges and Opportunities

February 22, 2024

Mass marketing is dead, and modern B2B buyers are savvier and more demanding. How can sales teams use ABM to stay ahead?

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Salesloft Acquires Drift: Building a Data-Driven Sales & Marketing Juggernaut

Salesloft Acquires Drift: Building a Data-Driven Sales & Marketing Juggernaut

February 22, 2024

Unify, personalize, win! SalesLoft & Drift join forces for an AI-powered B2B journey that skyrockets sales.

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AI, Digital Marketing and SEO

AI, Digital Marketing and SEO

February 20, 2024

Introduction Will digital marketing and SEO agencies lose their jobs?

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Key elements in defining Hyper-Segmented audiences

Key elements in defining Hyper-Segmented audiences

February 20, 2024

Macro-level audience targeting has become obsolete in contemporary marketing. How can hyper-segmentation help marketers drive value?

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IoT and Software Synergy: Building a Connected Future in IT

IoT and Software Synergy: Building a Connected Future in IT

February 9, 2024

Synergizing IoT with software is a game-changer reforming gadget interaction and communication. It opens up limitless opportunities but comes with demanding challenges. Do you have what it takes?

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